商务英语阅读

内容摘要 · · · · · ·

本书可用作英语专业研究生、本科生以及通过国家英语等级考试的经济、贸易、管理等相关专业学生的自学教材或专业英语教材，还可供企业在职人员培训时使用以及有志于从事国际商务活动的人士自学之用。
本书共由36个单元组成，每单元均由正文、词汇及短语、阅读理解、段落翻译和话题讨论5个部分组成。正文（Passage）大多出自近年来国内外出版的专著、知名报刊，内容涉及经济、贸易、金融、投资、管理、环境、商务文化、电子商务、旅游等多个方面；词汇及短语（words and Expressions）针对上下文语境给出单词及词组的解释；阅读理解（C0mpre-hension）通过问题帮助读者加深对课文的理解；段落翻译（Tmnslation）则是在培养读者阅读能力的同时，提高其翻译和表达能力；话题讨论（Questions for Discussion）针对课文内容，结合当前时事给出话题，有助于培养读者的思考能力，扩大读者的知识面。
本书用作全日制学生的教材时，建议一周开设4个课时，每两个课时讲解1个单元，每周讲解2个单元，一学期可将全书内容讲解完毕。此外，文章选材难易程度不同，教师可酌情选取，自行安排讲解顺序。

图书目录 · · · · · ·

Unit 1 Getting to "Yes" with the Business Plan （Ⅰ）
Unit 2 Getting to "Yes" with the Business Plan （Ⅱ）
Unit 3 Why Do Businesses Need Funds?
Unit 4 Balancing Act
Unit 5 A Sharp AIM
Unit 6 Shattered Faith
Unit 7 China's Unwelcome Mat
Unit 8 The Key Challenges Facing Corporate America at Present
Unit 9 The Management Process
Unit 10 China Must Slow Down a Bit
Unit 11 Changes and Challenges
Unit 12 Can Asia-Pacific Go the EU Way?
Unit 13 Economic Growth Promotes Regional Financial Cooperation in Asia
Unit 14 How Higher Oil Prices Affect the Global Economy
Unit 15 Waste Not Want Not
Unit 16 Those Gloating Dismal Scientists
Unit 17 Five Steps to Prevent Future Energy Woes
Unit 18 Green or Gray?
Unit 19 Recycling Big
Unit 20 Forex Rate Forming Mechanism Reformed
Unit 21 Money Supply Target Lowered
Unit 22 Strategy in the Knowledge Economy
Unit 23 The Communication Advantage
Unit 24 The Revolution in Risk Management
Unit 25 The Risk of Liberalization and Its Solution
Unit 26 The Value of Being in Control
Unit 27 Work beyond 2010,
Unit 28 What's Hot on the Cyberspace Hit List
Unit 29 To Be a Well-off Witkey?
Unit 30 Virtual World, Real Fortune
Unit 31 Hanging by a Thread
Unit 32 Spam, to Go
Unit 33 Google Gooses Big Media
Unit 34 The Meat and Potatoes of Culture
Unit 35 Money Speaks
Unit 36 Competitive Travel
Vocabulary
Bibliography

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